Feb 27, 2020
It can sometimes be easy to overlook how all those statistics (impressions, clicks, conversions, orders, etc.) all represent real people and real situations.
Hopefully everything goes smoothly with all of your transactions. With that said, anyone who has been in business for more than a day knows that situations come...
Feb 20, 2020
Do you feel like you are spending the equivalent of mortgage (or more) on Amazon PPC?
Optimizing your campaigns could mean the difference between essentially throwing money away or saving enough to make the equivalent of a car payment.
To help shed light on maximizing the effectiveness (and decreasing the costs) of...
Feb 13, 2020
Whether you are selling something on your own website or on Amazon (or both), it is critical to get people to see your offer. If people can’t see your offer, they won’t get the chance to buy it (and you won’t make a sale).
That is why it is important to test different ways to bring traffic to your offer.
In this...
Feb 6, 2020
Building your own ecommerce store is tough. Sure it sounds great having your own store and not paying commissions to a marketplace or having to confirm to a strict terms of service. Plus you get to control the customer experience.
The challenging part is that you have to figure out your own design and how to lay it...